New design looks to improve shower experience

Delta Faucet Co. and Unilever U.S. are partnering to reduce water usage without compromising the shower experience, according to a press release.

The innovative Delta H2Okinetic Technology sculpts water into a unique wave pattern that provides larger water droplets for a warmer shower, delivering 2.0 gallons of water per minute that feel like 2.5 gallons. Switching to more efficient showerheads can save consumers up to 2,900 gallons per year, reports the United States Environmental Protection Agency.

Delta and Unilever hope to provide a solution for consumers in the face of climate change and water scarcity. Scores of Delta showerheads are used in commercial buildings.

"Water is debatably the world's most valuable natural resource," said Jai Shah, president of Delta. "Our partnership with Unilever is grounded in serving consumer desires while addressing increased national water supply challenges. We are committed to providing water efficiency and are continuously working to innovate shower technologies to help conserve water without sacrificing consumer experience."

With the water technology and showerhead design, the companies hope to raise awareness and demand for showering options that can provide enhanced experiences with less environmental impact. The innovation behind Delta H2Okinetic Technology requires no behavioral changes by the consumer.

"A challenge that we continually face in helping consumers live sustainably is how to impact their daily habits when it comes to the water usage associated with our products," said Kees Kruythoff, president of Unilever North America. "We have learned that to create change we need to offer simple, practical solutions. Our partnership with Delta Faucet Co. allows us to do that in a way that not only conserves water, but also doesn't require a trade off in the quality of their shower experience."

By providing consumers with an enhanced shower experience, the companies hope to help accelerate consumer adoption of water-efficient showerheads and shift the market toward a new normal to reduce the environmental impact of the shower.

The Unilever Sustainable Living Plan, introduced in 2010, is the company's blueprint for achieving its vision of doubling the size of the business, while reducing environmental footprint and increasing positive social impact.

As a company that delivers water every day through more than 150 million faucets worldwide, Delta places a high priority on products that address water conservation concerns as well as water quality and accessibility. Delta was recognized as a 2015 WaterSense Sustained Excellence Award winner by the Environmental Protection Agency (EPA), the highest partner recognition for continued, exemplary efforts to help advance the WaterSense program and water efficiency, and to educate U.S. consumers on protecting the future of our nation's water supply.


Topics: Building Owners and Managers, Energy Audit / Energy Management, Energy Saving Products, Plumbing, Water Saving Strategies and Devices

Companies: Delta Faucet Company

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